Marketing Analysis
& Pricing
Home Preparation
& Staging
Marketing
& Showings
Offers
& Negotiation
Contract
& Paperwork
Closing
& Beyond
1. COMPARATIVE MARKET ANALYSIS (CMA):
I will prepare an extensive, custom CMA referencing the market activity in your community over the last 30, 60, 90 days in both active and sold listings. This will help us come up with the market value range of your home. Ultimately you will always make the decision of your homes final listed price based on what you read in the analysis.
CLICK HERE to download my Sellers Guide!
2. HOME PREPARATION & STAGING:
Showcasing your home in its best light is very important to the listing journey. My team of trusted Industry Professionals who are experts in their fields of photography, measurements and staging will ensure the spotlight shines brightly on your property. I also have a home staging guide I can provide that will help you in this process, and I will be there to advise room by room if you need help. I will declutter, clean spaces, do whatever it takes to make sure you are happy with the final outcome.
CLICK HERE to download my fantastic Home Staging Guide!
3. MARKETING & SHOWING:
Our unrivaled Extensive Domestic & Global Exposure (EDGE) platform provides an unprecedented reach to get your property in front of qualified buyers whether they are in Calgary, another province, anywhere in North America, or another continent. I also utilize the MLS, our exclusive Shop TV, and our window expose's. Your listing will not only be marketed out of our shop here in Calgary but also out of the Canmore/Banff, Okanagan, Vancouver, and Victoria shops to the west, as well as our shops to the East in Saskatchewan, Ontario, Quebec, and Halifax. I have your listing covered coast to coast, how about that for national exposure!
4. OFFERS & NEGOTIATION:
Navigating Calgary's thriving real estate market can get stressful, many times resulting in multiple competing offers. I pride myself on being able to collect the offers, present them to you in a organized fashion, discuss which offer you would like to engage, and negotiate with your best interest at the forefront of the negotiations. The key to negotiating your offers is to be fair, know the property you are negotiating, remove any emotional attachment to it, and to treat the other side with respect and professionalism.
5. CONTRACT & PAPERWORK:
Real estate transactions require a great deal of paperwork, from representation agreements, fintrac forms, offers to purchase, waivers, disclosures, amendments, addendums, and in some cases power of attorney. The seriousness in which I deal with these documents of a highly sensitive nature is something I take very seriously. Engel & Volkers Calgary ensures their advisors have been diligently trained to provide your transaction with spotless paperwork. This gives you peace of mind that you know your closing process will go as smoothly as possible and wont fall apart on less than stellar paperwork by your realtor.
6. CLOSING & BEYOND:
My strength as an advisor comes from the incredible mentorship and training I received years back, coupled with how much I value my client relationships. My clients are truly appreciated and I'm extremely grateful when someone chooses me to help them on this journey. I will be guiding and advising you every step of the way from the first phone conversation or email to passing the keys over to the other side on possession day - and hopefully in your future real estate transactions. To me, this is the start of a new relationship to be nurtured for the years to come and not just a one-time transaction. Now, lets sell your house!
MaX: Intelligence Driven Marketing Platform
Engel & Volkers Calgary offers a distinct marketing portfolio to showcase every property at its finest to the greatest audience of potential buyers within Alberta and across the globe. Imagine having your own personal marketing strategist - that's what having MaX at my fingertips allows me to do for your listing by identifying the most influential marketing strategy to promote your property to whom I believe are the most influential buyers.
MARKETING WITH POWER:
With the ability to analyze millions of data points including demographics, sales date, and consumer behavior, this intelligence not only allows me to reach the masses, but refine and focus acutely on the marketing channels that are proven most influential among targeted buyers and designed to meet your unique selling needs.
